first blogs info

The purpose of this article is to have Private Placement in Securities Regulation D Defined so that you can understand it. Security law can be very complicated for anyone who is not a lawyer, so getting Private Placement in Securities Regulation D Defined in easy terms will help you understand how regulation D applies to you and your sale of equity.

Private Placement in Securities Regulation D Defined – Purpose of the Regulation

The primary purpose of regulation D as it corresponds to private placement of securities is to ensure that you receive an exemption for the sale of your securities in a private transaction without registering said securities in addition to giving you a proper framework to do so. Without having Private Placement in Securities Regulation D Defined one can easily become confused as to what is exempt and what needs to be reported to the federal government.

One thing to remember is that regulation D does not provide exemption from reporting to anti-fraud or civil liability provisions for state and federal government and these provisions include civil and criminal penalties for misstatements or omission of facts. This is to protect consumers from investing in companies without being fully informed, but at the same time regulation D allows entrepreneurs the ability to raise capital without having to go through a Securities and Exchange Commission review. These reviews can take up to sixty days to complete and will require assistance by multiple attorneys and accountants, something that can be extremely expensive for the small business person.

The purpose of regulation D is to allow these smaller business investments, required by rule 505 to be less than five million dollars, the ability to raise capital without the overhead and time of lengthy full disclosures to the federal and state governments. The purpose of this regulation is not to allow small businesses to hide from the federal government, but rather to ensure that they can raise capital without having to incur more costs or incur costs that take up a sizable chunk of the capital being raised.

Having Private Placement in Securities Regulation D Defined for you before you decide best how to change your equity into finance will help you determine the best way to get your business off the ground or acquire more funding to let you truly grow. This article is by no means a comprehensive review of regulation D, but rather serves to point to you, the entrepreneur, what options are open to you when raising capital.

Gary K. Landry is the CEO of TIC Advisors, Inc. If you are looking for the most complete information on a 1031 exchange or TIC property ownership, then you should visit one of the TIC Advisors, Inc. websites: http://www.tic.com and http://www.ticadvisors.com

Imagine a world without taxes… Sounds nice, ha? Well, some people do not just dream, they make this dream come true. Is what they’re doing legal? not so much. Can you do the same? Sure you can. However, strong word of advice: do not try it at home.

So, how does it really work? How do you stand up to the Internal Revenue Service and just do not pay taxes?

Actually it does not work, and if you do that you may be in trouble. But for some people this cat and mouse game with the IRS is not so problematic, so they made up a list of reasons (excuses) for not paying taxes to the government. The IRS calls this list “Frivolous Tax Arguments”.

And here they are, the most outrages reasons for not paying taxes. Now remember, there are real people who instead of filing their tax return, send a letter to the Internal Revenue Service saying that they are not willing to pay any taxes because of the following reasons:

The filing of a tax return is voluntary – no it’s not, filing is mandatory, by law.

Taxpayer is not a citizen of the United States, thus not subject to the federal income tax laws – taxpayer can be a citizen, resident or non-resident and as such subject to tax.

The United States consists only of the District of Columbia, federal territories, and federal enclaves – The US consists of DC, 50 state and other territories.

Taxpayer is not a person as defined by the Internal Revenue Code, thus is not subject to the federal income tax laws – taxpayer is either a person or a legal entity and as such subject to tax.

Taxpayers can refuse to pay income taxes on religious grounds by invoking the First Amendment – No, the tax code is a federal law, and religious is not a ground for non-payment.

Federal income taxes constitute a taking of property without due process of law, violating the Fifth Amendment – TITLE 26–INTERNAL REVENUE CODE, imposes the federal tax, thus representing a due process.

Taxpayers do not have to file returns or provide financial information because of the protection against self-incrimination found in the Fifth Amendment – Wrong, filing a tax return is mandatory and Fifth Amendment is not a legitimate ground for not filing.

And the list goes on and on and on. Think it’s funny? Think it’s not real? Just go to the IRS website and read what the IRS thinks about those excuses and the people who make them up.

Conclusion

So, while we keep paying those nerve racking taxes and dream of a taxless world, other people join the tax resistance and use an almost believable reasons for not paying them taxes.

Keep dreaming.

Tax USA Inc.
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http://www.tax-usa.net Tax USA, Inc. is a complete tax, accounting and financial management firm specializes in small businesses, corporations and high income individuals. Tax USA Inc.’s mission is to exceed clients’ expectation by providing superb tax, accounting & financial Management services. We offer our clients tax, accounting and bookkeeping services, CFO Outsourcing, Budget Review and Business Plans, Cash Flow Management, Payroll Services and Entities’ Incorporation.

Our Clients

We focus on small and mid size businesses, non-profit organization and high income individuals. Client list comprised of corporations, non-profit organizations and high-tech employees. Our corporate clients operate in various industries:

- Security
- Information Technology
- Internet
- Retail
- Manufacturing
- Transportation
- Real Estate
- Project Management
- Business Development

“It takes money to make money.” That saying is somewhat true. To create or expand your business empire you will need some funding to cover your expenses until your income comes in. That may take 2 months or 2 years, and it may require $200 or $200,000. The money can always be found, one way or another, but you need the right method for you.

Money comes from three sources, each with its own benefits, dangers, and costs. You will likely use two, if not all three of these types over the course of your enterprise — and you must understand each to evaluate which will work for you today, tomorrow, and 5 years from now.

#1 Method: Self Financing

When business owners have cash on hand, they typically look to their own bank account first as a simple form of financing. Self financing can be broken down two different ways, each with their own considerations. First, there are two types of self financing: lump-sum and bootstrapping. Second, self-financing can come from you, personally, or can come from your current business that finances another business, venture, service, or product line.

Lump-sum financing is when you have a fixed amount of money from the sale of a business or investment, an inheritance, personal savings, 401(k) cash-out (rarely a good idea) or other amount of cash that can be used to finance a business venture. The amount you have available is relatively fixed and can be viewed and tracked as a one-time investment.

Bootstrapping is constantly used by most small businesses, usually without conscious knowledge. Bootstrapping is where you pay for the new or expanding business through cash flow coming in from another source. The other source may be your day job, your spouse or partner’s job or business, a profitable business or product line, or passive investments (real estate, mutual funds, and bond).

Self-financing works when you need a small amount of money, when you have a large amount of money available, when you are comfortable with risk, or when you need money quickly. It also works when a profitable business can absorb investing in a new venture until the new venture takes off; assuming adequate cash flow projections and tracking has been done to ensure the new venture is not a never-ending profit leach.

#2 Method: Debt Financing

Debt financing is obtaining money that must be paid back to the lender, usually with interest. Similar to self-financing, debt financing may include both using your personal credit as well as the credit and security of the business to obtain a loan or line of credit.

Personal debt financing is readily available to most business owners. If you have a decent credit rating, you can obtain credit cards, a home equity line of credit, or a loan, without informing the bank about your business. You may obtain a loan from a family member or friend who knows about your business venture but who may not demand as rigorous standards as a formal bank.

Businesses may also obtain credit cards, lines of credit, and loans from banks and credit unions. Loans that are secured by the Small Business Administration (SBA) are available through banks providing lines of credit to small businesses that may not be able to obtain credit without the SBA guarantee. Alternative debt financing options such as Prosper.com enable individuals and businesses with lower credit ratings to obtain financing from diverse sources. But these private loans will typically be at interest rates higher than SBA loans.

#3 Method: Equity Financing

Equity financing is giving away ownership (equity) in your business, and potential future profits, in exchange for money (capital) today.

Investors can come in the form of silent partners, family, friends, or private investors who speculate in new companies. Angel Funding, wealthy individuals and groups who invest in small, high growth companies, typically buy stakes in companies for a few hundred thousand dollars. Venture Capital firms and Investment Banks typically are looking for companies where they will invest millions of dollars.

If you are planning to seek private investors, Angel Funding, Investment Banks, or Venture Capital, you will likely need more sophisticated financial reporting than is covered in this book. You will also need more lawyers and accountants.

How do you decide which type of financing to pursue?

Most likely, one type of financing is obviously not right for you now. You will probably use two or even all three types of financing for any one business, and your choice may change over the life of the business as you expand and add new ventures. You may be able to weed out certain choices because they are not available — you don’t have cash or another income source (self), you don’t have a good personal credit rating (debt), or your business has no exit plan (equity).

For each decision, you must track the benefits (Return on Investment), and the costs (interest, fees, and lost profits) of each type of financing. As your business grows, you may need to add or switch financing as prior financing methods become too expensive, are exhausted, or do not produce a sufficient return.

Elizabeth Potts Weinstein CFP JD, attorney, financial advisor, is the author of Grow Up! Strategies: The 7 Legal & Financial Strategies You Need to Up-Level Your Small Business. Learn how to take control of your cash flow in just 15 minutes per week in her free Special Report at http://www.GrowUpStrategies.com

Have you ever found yourself sitting in a seminar room hearing the same information over and over again? I admit this has happened to me many times. While typical business seminars are a great way to network, be visible, and learn (or be reminded of) some great business strategies, it’ll serve you well to diversify your learning.

I speak about this from the personal experience I had at the 2007 Evolutionary Women retreat. It was the first “non-business” event I attended in more years than I care to count. I had been so focused on “business, business, business” that I only invested my time, money and energy in the usual business seminars and conferences. Along the way, tax learned invaluable information that has changed my business, and my life.

But, it’s gotten to a point now where I realize I already know what I need to know to grow my business right now. I don’t need any more information… or any more ideas to distract me from my mission and purpose. (I’m sure you can relate to what I’m talking about.) Sure, I’ll still attend traditional business seminars, but I’ve decided to invest more of my time, money and energy into more diverse learning environments this coming year.

There are three reasons to diversify your learning, especially as a conscious entrepreneur because your business only evolves as much as you do. If you’re not exposing yourself to new and diverse environments for learning, you may be missing out on the exact experience that’s going to help everything fall into place. So, get ready to open your heart and soul to new opportunities that excite, and call you… opportunities that partnership you to discover and BE more of who you are. In case you’re not already convinced it’s time to expand your horizons, here are three reasons to get on board:

Reason #1: New Understanding

Notice that I didn’t say new knowledge. You already know so much, I doubt you really need to learn a whole lot more. I use the word “understanding” because, as a conscious entrepreneur, it’s your responsibility to continually deepen your understanding; understanding of yourself, others, your passion, your purpose, your spirituality, your fears, your priorities… everything. The more you understand who you are, where you are, where you’re going and the “reason” for business all… the easier the journey is to getting there. For instance, as a result of being at the 2007 Evolutionary Women conference I have a much deeper understanding of how important it is for me to attend events with a spiritual component. This is where understanding takes on a whole new level for me.

This understanding doesn’t come from sitting in a seminar room where you listen to same the speakers and scribble down a bunch of notes; it comes from exposing yourself to new environments and new speakers that give you the time and space to be with yourself in a way that allows you to experience a new understanding.

Reason #2: New Perspective

Allowing yourself to be in a new learning environment opens you up to gaining an entirely new perspective. When you attend the same types of events over and over again (with the same speakers) it can become a waste of your valuable time. It’s usually the same information making its “rounds” again where everyone has the same perspective.

Whereas, when you enter into a new learning environment (with new teachers), it’s easy to gain a new perspective. Why? Because you’re learning from speakers/teachers who are not the “same as usual”… they aren’t speaking from the same PERSPECTIVE. New speakers/teachers make it easy for you to see new things; a new way of being, new wisdom, new insight and a new way of looking at everything. I invite you, like I did, to attend an event where you can learn from speakers/teachers that you haven’t heard before. You’ll open up in new and miraculous ways and begin seeing things differently. Chances are you’ll gain insight that was exactly what you need to experience the success you desire.

Reason #3: New Relationships

The third reason to diversify your learning is to establish new relationships, because relationships are the most valuable asset you have in your business. When you diversify your learning environments, you instantly diversify the types of people you meet and the relationships you establish. More often than not, when you walk into a new learning environment, you won’t see a lot of familiar faces. This is good news! Because, it gently nudges you to reach out and make new connections.

For instance, when I was at Celebrate Your Life Conference, I only knew 3 people out of 1500! Nobody knew anything about me, my business, my books, my publishing company… nothing. So, it nudged me out of my usual comfort zone of having a lot of people know me and I struck up conversations with new people… and have formed some very valuable business relationships as a result.

As you can see from these three reasons to diversify your learning, you have nothing to lose and everything to gain. I admit, sometimes it’s scary to enter a “new room”… but there’s such an extraordinary possibility that occurs in these new environments that it’s well worth taking the risk to try something new.

Copyright (c) 2008 Christine Kloser

Christine Kloser, author of The Freedom Formula, helps small businesses put soul in their business and money in the bank. If you want to enjoy a purpose-driven business and a soulful life, send for my free Conscious Business Success Kit, which includes my report, How to Avoid the 3 Massive Mistakes Made by Conscious Entrepreneurs and audio, 7 Strategies Entrepreneurial Authors Need to Know Before Writing a Word, at LoveYourLife.com

Starting a company is very difficult, but growing one to be profitable can be even more challenging. There are so many different things that one has to worry about when managing a company. There reaches a point in every growing company’s life, where management has to decide whether or not it makes sense to hire a new tax to join tax mistakes team. However, there are common mistakes that are made when hiring someone that may become a detriment to tax company more so than a benefit.

Here are just a few of the things to watch out for if you believe that you need a new addition to your professional team:

1. Hiring someone because you know them

Instinctively the word nepotism comes to mind. But saving the obvious implications, it is important to understand that people you know and are close to expect to be treated differently than coworkers. This is not an outrageous expectation, but because there needs to be a sense of accountability in the work place, hiring people you know will probably not be beneficial.

2. Hiring someone to help them out

Employment is about finding a match between a person with a certain set of skills and personality and a company with a need for this particular kind of person. When you hire someone because you are trying to help them out, you are doing a disservice to both your company and the employee, because the person does not necessarily add value to the company’s vision and image, and the company may not be a perfect fit for them.

3. Partnering with someone because you cannot afford their services

If you are in serious need for a specific skill set and feel that you cannot afford such services on an on-going basis, it may hurt the company more the help it if you decide to take them on as a partner. Giving them ownership in the company requires that they approach the business with an entrepreneurial outlook. This may not always be the case.

4. Hiring a Jack of all Trades

The point of hiring a new team member is to find someone with a highly specialized skill set. If you hire someone that can do everything, you may end up stretching the person too thin.

These are just a few of the mistake businesses often make when hiring a new person. If you would like more information on how to hire more effectively, visit www.businessdirectoryforyou.com.

Joseph Devine

Introduction

QuickBooks is tax far the easiest program to use with the most complicated and diverse applications in it that never get used by most business owners. Fraud happens every day and as I have said before, small businesses lose more money every year due to fraud than some of the largest corporations. What a lot of Fraudsters, who happen to use QuickBooks don’t know is that every move they make, every step they take, is being ‘watched’ by the QuickBooks software.

Prevention

The key to preventing fraud of course is making sure that it is not the same person who handles more than one tax function in a business. You don’t want the same person who is opening the mail, being the one who sends the checks. You don’t want the same person who can sign checks being the one determining the amounts to put on the checks.

Upon setup, QuickBooks allows the business owner to set up users. The owner should always be the Administrator, not the bookkeeper, not the CPA or accountant, but the Administrator. Anyone else using the program can be limited to the parts of the program that they can access by the Admin. Sales persons needing to enter sales can do so, but they don’t need access to the bank account information. Purchasers need to be able to create purchase orders and invoices, but not able to adjust inventory on hand or create checks to pay for invoices. Only the admin should be able to make these adjustments. Name the users of QuickBooks so you know who is doing what and when. This will give you an eagle eye on the security of the QuickBooks transactions.

Detection

There is a little known feature of QB that is called the Audit Trail. The Audit Trail records any changes made to original transactions, any deletions of invoices, checks, etc. You’ll want to do this when the place is closed or when you have plenty of time because this report can take a very long time to generate. Go to the Reports tab on the menu bar and click on it. Find the Accountant’s Reports and you will see the Audit Trail as one of the options. Click on it and apply the dates you wish to check, (the longer the period of time and more transactions, the longer the report will take) and wait.

In the audit trail, if an entry has been altered or deleted there will be two or sometimes three lines for one transaction. The one on the bottom is the original entry, the one(s) above it have been altered or deleted and the report will give what tax changed, the payee, the amount, or an account and tell you which user entered the original, which user changed it and the day and time it was done.

So how do you tell if it’s fraud or just someone making changes? First, deleting an invoice should rarely be done, if there are a large number of deleted invoices then chances are, your company is not using the Estimates icon. The invoice should only be created when you know for sure a customer is going to go through with the arrangement, if you are using the invoice feature to send estimates, those estimates are posting to your accounts receivable account which should not be done.

So how would someone commit fraud by altering an invoice? If the same person that prints the invoices also sends the checks, it is very easy to print the invoice for your approval at $200 or more than what was actually invoiced for. Once you’ve approved what should be a $5000 invoice for $5200, the clerk will change the $5200 to $5000 and send the vendor the right amount, and at the same time issue themselves a check for $200 which would be written off to another account somewhere in the books. The bank reconciliations would always match and no one would be the wiser. This is one reason that you cannot print an invoice without saving it first.

Another common method of fraud is altering the payee of existing invoices to benefit the relatives, friends, etc of the crooked clerk. So an invoice may come in that has been created at home and submitted to you for payment by the person creating the invoice. Or, you may be cutting a check for a legitimate expense only to have the funds redirected to the crooked clerk.

You might also be on the lookout for checks being issued for identical amounts, during the same period every week, every month, etc. Sometimes the fraudster will send two checks to the same vendor and call up a day later and ask the vendor to return the check ‘mistakenly’ sent. If the fraudster is the same person who opens the mail, he will take the check and ‘wash it’ and make himself the payee. (If your bookkeeper seems to be continually doing her nails, you smell nail polish remover constantly, your company is at risk as that is what is used to remove ink off of checks) You can catch this by exporting the check detail to Excel and sorting it according to amounts, if you have one or two more checks a month for identical amounts, call your bank and ask for a copy of the cashed checks, front and back. The back of a check tells you which bank cashed it, and often, the name of the person who cashed it as well.

If you get your bank statements already opened by your bookkeeper, watch for checks that have cleared but that aren’t placed into the envelope with the statements. Compare your bank register to the images of the checks on the statements and confirm that the person or company you wrote the check to is the actual person or company that cashed the check.

Conclusion

If you take the basic precautions, it makes this kind of fraud much harder to commit. But you have to be vigilant and ready to take action should fraud be occurring in your business. Remember, however, that this is America, home of the Free Land of the Lawsuit. NEVER directly accuse your bookkeeper of stealing, especially in front of others. Find the services of a Certified Fraud Examiner in your area and they will be able to help you put a successful case together for prosecution, should you choose to go that route.

David Roberts, CFE, CQBPA, MBA, lives in Kissimmee, Florida with four girls, three dogs, two snakes and one wife. He has been a member of the ACFE for four years and has been studying fraud for longer than that. He is the owner of Homesoon Accounting Services which specializes in Quickbooks Consultations and Fraud Prevention and Detection.

The idea of trading in the Forex market can be very appealing. Without the proper education it is very risky. The appeal is obvious: leverage relative small sums for large profits. Who wouldn’t be interested in this. Before you begin it is essential to learn all that you can and to practice with fake money in order to prepare for the real thing.

Forex is the largest financial market in the world. This market operates 24 hours every single day and operates seven days per week. This makes the Forex market the single most liquid market in the world.

Because the Forex market is so very liquid it is quite different when compared to other financial markets, such as stocks. Because this market operates 24 hours every single day worldwide, trading is not centralize in just one location. This trading starts in Sydney, Australia and ends in New York, U.S. Because of this fact you can trade in the Forex market whenever you wish regardless of the time.

Previously, Forex trading was available to only large financial institutions. Also, is was only offer to large, multi-national corporations and established currency dealers.

This existed in part to the strict financial requirements imposed by the Forex market. Originally this meant that individuals and small companies were not able to participate.

In the late 90s all of this changed. For the first time the Forex market became available to both individuals and small businesses. This was due largely to advances in communications technology. It was high speed internet that made access possible into the Forex market. Because of this it has become one of the best ways to make money from home.

Partly because of the economy and partly because of access, Forex trading is becoming more popular every day. Stop and think about it. Who wouldn’t want to be involved in the largest and most liquid market in the world? It is very possible that trading in this market will provide you with the opportunity to earn a very comfortable living. Conversely, trading in this market obviously has its risks.

It is extremely important for you as a beginner to have the proper knowledge on how to trade in this market. For starters, there are hundreds, if not thousands, of websites devoted to this subject. Some of the websites provide dummy Forex accounts where you can practice before becoming involved with real money.

It is important to practice with a dummy account first. You will not have to risk your money. At the same time you can become familiar with the ins and outs of what is actually required to become successful.

Want to know more? Go here to learn how to successfully trade in the Forex market=> Forex Currency Trading For Beginners. Visit my website to learn How Do I Trade In The Forex Market

We’ve seen people on things like Dragon’s Den, The Apprentice. They make their pitch to save themselves and really, what it all boils down to is this: what is the bottom line? How much have you made?

Are you Making Money?

The truth of the matter is, if you ask someone ‘So, How’s Business?’ really, this translates to – ‘So, Are You Making Any Money Yet?’

Don’t be fooled by decoded answers, like, ‘Yeah, not bad’ or ‘It’s going OK’. They probably don’t know.

How To Find Out

If you want to know if you are making any money, then one thing is for sure – you need to have good records. Without the books being in order, you don’t stand a chance.

Yet, it amazes me, how many people work ‘blind’ to whether or not their enterprise is winning or failing. They’ll take their receipts in a shoebox, once a year to their accountant, and expect a miracle. They could have made a profit; they might have made a loss. They’ve a rough idea – but no firm opinion. This, folks, is how not to do it.

How Much Have We Made?

To discover how you are doing in your business, you need to be committed to being methodological, to keeping receipts, and to setting some time aside regularly to go through the paperwork, to come to the answer. A good accounting package will assist you in this process greatly. As will engaging a bookkeeper to pop in, and do the books for you, on an ad-hoc basis.

Benefits Of Having A Part Time Book Keeper

If you are just no good with figures, and you know you won’t do it, then you can rest assured that the person who pops in, will know. And what’s more, believe it or not, they’ll actually ENJOY it. Many people find it hard to believe that people could actually enjoy numbers, and balance sheets and cash flow forecasts and (even) some credit control – and chasing in your monies for you – but they do.

And when you have someone on your team doing this you begin to get the answers and see the results. You’ll soon see what your most profitable product lines are, how much your phone bills are costing you every month, and whether the monies spent on advertising are actually pulling in the customers. Armed with this knowledge, you can set about to make some important changes and your time is freed up to get on with the important business of making (even) more money!

Amazing Fact

When people read their profit & loss figures, they immediately think – ‘oh my gosh, I need to make more money’. Not true. It’s actually much easier, to cut back and reduce your expenses – then to get in more sales orders. When you are on top of your books, then you can see all of this for yourself.

Cash Flow

The most important word in business. Many small businesses actually go under because of this, and nothing else. If your customers aren’t paying you on time, then this can cause huge problems. You need to be collecting in your debts. And if you don’t, someone needs to. Remember that a sale isn’t a sale until the money is cleared in the bank.

Busy

Sometimes people are so busy running around, rushed off their feet dashing from one crisis to the next, that they just don’t have the time to think about these things. But you need to make the time. Spend at least 2 hours a week working ON the business, on blue-sky thinking – and not just in the thick of things. It’s important to stand back and take stock.

Secrets of Big Business

The key in business is to create systems and have good people operate those systems for you. And then your business runs independently of you. With or without you, work gets done because people know what they have to do. Ask yourself this – how long would your business survive without your input? Big businesses have this under control. Everyone has their own responsibilities and it means it can make money continuously, as it’s not dependant upone one sole person. If you can grow your business to that stage, then the only thing that will matter is this – “How are you going to spend all your money?!”

Yes, Give Me More Info
If you are interested in receiving further information on any of the topics discussed above please visit us online at: http://www.booglesltd.com or contact us on 0844 8844 622 or at admin@booglesltd.com

Starting a taxes is very difficult, but growing one to be profitable can be even more challenging. There are so many different things that one has to taxes about when managing a company. There reaches a point in every growing company’s life, where management has to decide whether or not it makes sense to hire a new person to join the team. However, there are common mistakes that are made when hiring someone that may become a detriment to the company more so than a benefit.

Here are just a few of the things to watch out for if you believe that you need a new addition to your professional team:

1. Hiring someone because you know them

Instinctively the word nepotism comes to mind. But saving the obvious implications, it is important to understand that people you know and are close to expect to be treated differently than coworkers. This is not an outrageous expectation, but because there needs to be a sense of accountability in the work place, hiring people you know will probably not be beneficial.

2. Hiring someone to help them out

Employment is about finding a match between a person with a certain set of skills and personality and a company with a need for this particular kind of person. When you hire someone because you are trying to help them out, you are doing a disservice to both your company and the employee, because the person does not necessarily add value to the company’s vision and image, and the company may not be a perfect fit for them.

3. Partnering with someone because you cannot afford their services

If you are in serious need for a specific skill set and feel that you cannot afford such services on an on-going basis, it may hurt the company more the help it if you decide to take them on tax a partner. Giving them ownership in the company requires that they approach the business with an entrepreneurial outlook. This may not always be the case.

4. Hiring a Jack of all Trades

The point of hiring a new team member is to find someone with a highly specialized skill set. If you hire someone that can do everything, you may end up stretching the person too thin.

These are just a few of the mistake businesses often make when hiring a new person. If you would like more information on how to hire more effectively, visit www.businessdirectoryforyou.com.

Joseph Devine

The reason why most business have not really established their online presence is because of their opinion and the way the internet is perceived. My advice is that every business should use the infrastructure of the internet in one way or the other if they want to survive this age. it gives your business a boost, integrity, wider reach, global recognition and patronage resulting in additional profit.

The internet will be maximized for business purpose when it is viewed as marketing medium, which has the advantage of instant interacting and response. It should also be seen as a marketing communication tool, which can reach a large number of targeted prospects faster than traditional method of marketing and it is cost effective too.

Bearing in mind, the basic marketing principles for business should also be applied here but this time should be done differently.

Here are basic e-marketing strategies which when applied will impact greatly on the way business are being done today. They also serve as a guide to help individuals, small businesses entrepreneurs and organizations e.t.c avoid the pitfall why taking their business online. They are simply 1. How to choose the right concept for your online business 2. How to choose your customer base.

CHOOSING THE RIGHT CONCEPT FOR YOUR ONLINE BUSINESS

When establishing your web presence, the concept of your business should be well planned. This is where it all starts; good planning will determine how your online business will be.

Choosing the right concept of your online business involves finding your online shops or office {your website} to suit the niche you want to play in. your online business should be one that addresses a particular need.

Your success online is guaranteed when you focus on a particular small group and satisfy them. You should specialize on or core service or product to become an expert.

After choosing the right niche for your online business another challenge you will have is to pick the right concept of your website. Your website is your online store or office. This is important because if you pick the wrong concept for your website you will get the wrong result no matter the market you are playing in. it is also interesting when you know that there are also billions of websites in the internet so you can’t afford to miss it here, don’t just have a website, get the concept right.

The concept of your website must either be a sales website or a portal website. A sales website is one which is totally designed to sell your product or services on line while a portal website is one which is basically built with the mind of first providing good content, services and specific information for your prospect for free, thereby attaching more people to it like yahoo.

The portal website makes the bulk of it revenue e.t.c. whichever one your business fall into, you should understand the techniques involved. Your website, must be designed in a simple way so that your prospect finds it easy to navigate in a short while.

The next thing to consider is the choose of the right domain for your business on the internet, that is the name of your website. It is your web address that your customer will use to locate your business on the internet. It also has to be registered online once you have selected a name.

BUILDING YOUR CUSTOMER BASE

After finding a profitable niche and building a website around your product or service, your next task is to start building a list of prospect who will become potential customers. This process is known as list building.

Once you have succeed in getting on your list the first time, you can have the time to build up their confidence with benefit driven sales copy and your USP that compels them to buy your product or services always.

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